Edition · 23 June 2026 · For founders building in Britain
NEW2026 Home Office criteria — fully supported

From business idea
to UK Innovator Founder Visa
endorsement.

Validate your idea free in five minutes — then build your endorsement-ready plan inside the Claude you already use, or on Desktop.

Add to Claude · £24/mo
No credit card 5 assessments free Results in 90 seconds
2,500+
founders
50+
countries
95%
satisfaction
torly.ai — instant assessment
liveSample preview
Step 1 · Your business idea
Step 2 · Your 4F scorecard
Overall strength
76
/100
Strong
Product–Market Fit
82
Founder–Market Fit
71
British Market Fit
88
Fortune (moat)
64
Kingsley (Compliance): Great British market fit — but Fortune score is your weakest. Push on data-network effects and IP before endorsement. UK SMEs are under new SECR/TCFD reporting pressure — time it well.
Sample preview · your real run takes ~90 seconds. No signup, no card.
Compatible with every UK-approved endorsing body
UK Endorsement Services
Envestors
Innovator International
Runs inside Claude.ai
NEWIn Claude.ai

Your UK visa specialists —
now inside Claude.

The full Innovator Founder Visa toolkit, inside the Claude you already use.

Six specialists, idea to submission
4F Matrix scoring & financial modelling
Works in Claude.ai web and desktop
£24/month · cancel anytime
Claude.ai · TorlyAI Visa Specialists
Score my idea on the 4F matrix.
DDumbledore · Strategy & fit
PMF0.72
FMF0.65
BMF0.58
Refine
Composite 0.65 · endorsement-readiness 58%
The Torly method

Three steps between you
and an endorsement letter.

One workspace for the whole endorsement journey, built on the frameworks endorsing bodies actually use.

01
~90 seconds
Assess

Type your idea, get an instant 4F score against Home Office innovation criteria. Five free runs.

02
~2 weeks
Build

Six AI agents draft your business plan, financial model and evidence pack on the Torly desktop app.

03
Your move
Endorse

We match your endorsing body, run mock interviews and assemble your submission bundle. You press send.

Your AI team

Six specialists. One endorsement.

Each owns a phase, shares context, hands off — consultancy work at 1/30th the cost.

McGonagall
Project Lead
McGonagall
CoordinationQADelegation
Agent · 01/06
Dumbledore
Strategic Advisor
Dumbledore
StrategyMarket scanPositioning
Agent · 02/06
Harry
Plan Writer
Harry
NarrativeExec summaryValue prop
Agent · 03/06
Hermione
Financial Analyst
Hermione
3-yr modelSensitivityUnit econ
Agent · 04/06
Kingsley
Compliance Guardian
Kingsley
4F FormulaUK criteriaInterview prep
Agent · 05/06
Dobby
Evidence Manager
Dobby
Evidence packBundleSubmission
Agent · 06/06
Desktop workspace

Your application,
end-to-end.

Where the real work happens. Five tools take you from first draft to endorsement interview.

7-section BP builder
Editable, exportable.
Kanban + agents
Agents work in the background.
BYOK & private
Keys encrypted locally.
Interview simulator
Scored endorsing-body Q&A.
💻
Best on a desktop computer. The Torly app runs on Mac & Windows. Start free on your phone now — then open torly.ai on your computer to download.
torly.ai / tasks
Kanban · My Project
Kanban · My Project
A tour in 5 screens
· 01 of 05

Everything you need, nothing you don't.

torly.ai / tasks
torly.ai / tasks
01
Task board

Kanban for your whole application

Every deliverable is a card your agents move To Do → Done.

Agent-owned cards
4 swimlanes, unlimited projects
Pricing

A plan for wherever
you are on the journey.

From learning the route for free to a done-for-you submission. Immigration solicitors charge £4–15k for a business plan — Torly Premium is £79/month, and you can stop the day you submit.

Free
The Learner
£0
forever

New to the Innovator Founder Visa? Learn how it all works, free.

5 AI assessments
4F Formula scorecard
Learning Center — modules & guides
Application strength score
Start here
Air
The Explorer
£24
/ month
In Claude.ai

Already use Claude? Pressure-test your idea and validate your next moves.

Add to Claude
6 specialists inside your own Claude
4F Innovation Matrix scoring
Business plan + financial scaffolding
Interview prep & coaching
Most chosen
Premium
The Doer
£79/month
Best value for a full endorsement project

Going for endorsement? Get your letter as fast as possible.

Desktop app (Mac & Windows)
6 AI agents + full 7-section plan
Financial model + interview simulator
BYOK + Patron community
Autopilot
The Leader
from £1,998
tailored to your project

Too busy to prepare it all? A human + AI team builds it for you.

Everything in Premium
Done-for-you business plan
Done-for-you financial model
Dedicated endorsement strategist
Choose weekly or monthly billing before checkout. Cancel in 1 click. Prices in GBP, excl. VAT where applicable. Compare all plans →
FAQ

Questions, honestly answered.

Air runs as a connector inside your own Claude.ai — your conversations stay in your Claude account, and we never see them. Your saved project is encrypted at rest and isolated to you. Cancel anytime; £24/month.
The last step is the easiest

Start your UK Innovator Founder Visa
in the next five minutes.

Type your idea. See your 4F score. You'll know immediately if we can help.

Add to Claude · £24/mo
“I came to Torly with a rough idea and left with an endorsement letter nine weeks later. The 4F framework made what felt impossible feel systematic.”
AK
Arjun K.
Founder, Koru Health · Endorsed Jan 2026